The next Switzerland Travel Mart – Snow Edition will take place from January 15 to 19, 2023 in the destination Zermatt – Matterhorn. Together with our partners Swiss International Air Lines, Swiss Travel System and the host destination Zermatt – Matterhorn we look forward to welcoming you again!

General information

The Switzerland Travel Mart – Snow Edition (STMS) is Switzerland’s most important incoming winter travel trade show, providing a professional platform to showcase the entire range of winter tourism products, offers and services in Switzerland. In two days, 120 international buyers from over 30 countries meet 120 Swiss suppliers on 15-minute pre-scheduled business appointments.

Registration STMS 2023

Further details about the STMS23 will follow with the first communication in Summer 2022.

Program STMS 2023

Sunday, January 15Opening ceremony and get-together
Monday, January 16Workshop day 1 & host destination evening
Tuesday, January 17Workshop day 2 & closing ceremony
Wednesday, January 18Day of Adventure (buyers only)
Thursday, January 19Departure for Post-Convention Tours (January 19-21)

Get inspired.
STMS 2021, virtual.

The STMS goes virtual for the first time.
Around 180 international buyers from more than 25 countries met 130 Swiss suppliers. During two days of 17 hours per day, 4’167 meetings were held with the aim to reconnect the travel trade world to Switzerland again.

A few impressions

STMS 2018, Gstaad.

Find here the program and pictures of STMS 2018 in Gstaad.

Event pictures STMS 2018
On the following link you will find the pictures of the STMS 2020: Switzerland Tourism – Flickr Account


Vivienne Hosennen
Project Manager STM & STMS
Switzerland Tourism
Morgartenstrasse 5a
8004 Zürich

Telefon: +41 (0)44 288 12 24